Virtue Mirage works with people's images, so we built it privacy-first from the ground up — designed to satisfy your legal team and respect your customers.
Customer photos are deleted the moment the Digital Twin is generated. We never store or retain raw biometric source images, or train models on them.
Customers are keyed by a SHA-256 hash of their email — no plaintext identity in the render pipeline.
Once created, an avatar is identity-locked for 12 months (network-wide) — stable and abuse-resistant.
Explicit, timestamped consent for service, brand marketing and the network — separately. Guest try-on images auto-expire.
A brand sees only its own customers and analytics. Nothing is shared between brands without each customer's separate, explicit consent.
Honoured within 30 days and cascaded across every brand on the network. GDPR + CCPA + Australian Privacy Principles, out of the box.
We'll walk your privacy and security reviewers through every detail.